https://papayagiven.com/

We manage Your TikTok Shop from launch to scale.

Papaya Given is the boutique full service TikTok Shop Partner agency for established fashion and beauty brands, handling strategy, operations, and creator/content led growth end to end.

Focused on growth. Measured by outcomes. Operating across 4 key markets, we build and manage TikTok Shop as a scalable revenue channel.

Brands launched and scaled on TikTok Shop
0 +
GMV driven through TikTok Shop
$ M
Ad spend managed through GMV Max
M+
Live shopping hosted and moderated
0 hrs

We LOOVE receipts

Some of our success case studies 

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LEONISA

Papaya Given in partnership with Leonisa scaled the brand into one of TikTok Shop’s top fashion success stories with their 360 full service

$2.7M GMV | $500K+ mo GMV | 850+ active creators

360 Program Affiliate Management Shop ops Live strategy Organic Straegy Ads
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SelecttWorks2

Gruns

Top 1% ad spend in North America

Spotlight Media’s team scaled Grüns to one of the largest supplements brands on TikTok Shop, working with senior leadership to manage the largest advertising budgets on the platform.

Paid Media

Affiliate Community

Cold start growth

SelecttWorks3

POV Beauty

Highest recorded GMV launch

Spotlight Media partnered closely with POV Beauty and TikTok to deliver a record-setting launch by aligning top creators, sampling products, and coordinating content to go live together.

Creator Lead brand launch

Affiliate Community

Livestreams

Official TikTok Shop Partner agency across markets. USA| MEXICO| EU

Our partnership provides early access to platform updates and direct alignment with TikTok teams, giving brands clarity and confidence when launching and scaling on TikTok Shop. Alongside this, we operate Papaya Social Club, our owned female creator ecosystem, allowing us to test strategies across markets, iterate early, and scale what works first.

All the resources of a world-class growth team, built into one partner

We bring together strategy, creators, and execution to help

brands win on TikTok Shop. We’ve scaled some of the platform’s

biggest brands, driving fast growth that lasts.

Strategy & Shop Management

We join our clients as full-time growth partners and handle TikTok Shop end-to-end, ensuring a smooth growth plan.

Affiliate Management

We build and operate affiliate ecosystems at scale.

From recruitment and seeding to community management, performance tracking, and creator challenges, we turn affiliates into a reliable, repeatable distribution engine.

Branded Content

We develop brand-led content frameworks designed specifically for TikTok Shop.

Content is built to convert, iterate, and support both organic distribution and paid amplification.

Paid Media

We plan and manage GMV Max and performance-driven media to amplify what is already converting.

Paid spend is used to scale proven content, not to test unvalidated ideas.

Live Shopping

We plan, host, and operate live shopping sessions with trained hosts and structured selling frameworks either on site in one of our live stream studios Frankfurt/ Miami or at our creators home.

Live commerce is treated as a repeatable revenue channel, not one-off activations.

Papaya Social Club

Through Papaya Social Club, we build and operate one of the strongest female TikTok Shop creator ecosystems across key markets.

This allows us to activate faster, test strategies earlier, and scale what works across regions.

Build TikTok Shop as a real growth channel.

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